Sometimes we fool our selves into thinking that the Classic Boat culture is small. Since the clubs and Classic Boating magazine have close to 8,000 members or subscribers. Give or take 1,000 But lately we here at Woody Boater have noticed a trend. Traffic is to large here for just 7,000 folks. And at the most recent Reedville show, out of 45 boats, 5 were ACBS members. Not a ding on the ACBS. Statistics will show that engagement happens at a small percentage of a market. There is a difference between a person that belongs to something, and a person who is interested. With Antique Boat America’s latest press release regarding hitting 20 million unique visitors, it’s clear that the market for our beloved woody boats is huge. Woody Boater just this year will hit more than 2 million hits and over 200,000 unique visitors. In one year. Antique Boat America currently has around 1,700 boats online for sale and 90 in stock to look at according to there release. So, its fair to say. We are not alone in our passion, our Woody Boats represent dreams and aspirations of many who may one day dream of owning a cool woody. Or folks that love one but are scared of them. This crowd may not understand that the care of one is not all that bad if you know where to go and do. Below is the release from Antique Boat America. Congrats to them. Woohoooo 20 million times.
(Clayton, NY) – Today, Antique Boat America announced that they have reached a milestone when it recorded its 20 millionth unique visitor.
The record number reflects Antique Boat America’s explosive growth in just 10 years of operation. “We are so pleased the interest that our website has attracted and thank our customers for their support and constant feedback with ways to improve the site and make it more useful”, said Peter Mellon, President of Antique Boat America.
“A huge amount of effort and teamwork from across our entire organization goes into achieving these results”, stated Mellon.
Earlier in 2012, Antique Boat America unveiled the world’s first mobile application designed exclusively for the wooden boat community to provide more data and content to users wishing to buy and sell wooden boats. The “Boat Finder” app is available for Apple iPhone, iPad, and iPod touch devices.
“Our mobile downloads are growing exponentially and we are now attracting more people through our popular website, mobile application, and social media presence”, added Peter Mellon.
The site now features best-in-class search criteria and in depth information on over 1,700 boats.
The company regularly attends numerous boat shows and symposiums each year and is the host of the popular Antique Boat Auction in Clayton, NY, held each summer to support the Antique Boat Museum of Clayton.