Yesterday on ebay, we saw this brochure for sale, the listing is over now, but didn’t have any bids. SHOCK! Anyway, what stood out was the generous use of a white tiger. Now I have been in marketing a long, long time, 34 years.. In ad agency years that centuries. And for the life of me, I can not understand the need? Really, how did the creative team sell a tiger thing? Why would the creative team even try? There are Mad Men, and then there are Mad as in insane men… And to boot it’s a very nice illustration, so the artist was in on it to. The only thing I can think of, is when you own a Dorsett you have a tiger by the tail? But she has it on a leash? And its a rare white tiger, like in Vegas, did some one say Sigfried or Roy?
OK it’s official, we have jumped the shark when we are linking Sigfried and Roy.. is there anything to talk about.. Oh wait.. Dorsett boats.. If you want more info, the good folks at Fiberclassics have an entire page referencing them, and no Tigers.
So your challenge today “Lucy” is to PLEASE “splain” the tiger thing! No really? Anyone know anyone from Dorsett back in the day? They are easy to find, they are the ones with Tiger bites all over them!