I am pleased to announce again this year that our marketing campaign for Woody Boater has won several Gold Addy’s for the category of Magazine Ads and best print advertising. Yes, this campaign has won a ton of awards and new stuff is now winning as well.
Now to many of you, you may wonder why we do a national print ad campaign for folks to live the Woody Boater life when we can be found on the web with just a click. It’s simple, we want to motivate folks to get out there even if they don’t read Woody Boater to use your boats, to enjoy what Woody Boating is all about. Even if its just a reminder like in our headers.
That’s why we are here, that’s the fuel that drives daily. To be fun, to be light, to help connect Woody Boaters to Woody Boaters, Woodys to Boaters,or boaters to woodys? OK, I think I just lost myself back at Woody something. Anyway, we are grateful to photographer Shaun Fenn for his amazing photos, and writer Bruce “Rabbit” Bildstein for his amazing talent. You can see the ads as they run in real time, and see this years new ads in the Brass Bell in the centerfold.
Don’t yet get the Brass Bell? WHHHHAAAAAAT? It’s the top publication in the culture. The design and subject matter are way way beyond the normal magazines out there. All ya gotta do is sign up to the Chris Craft Antique boat Club. HERE.. Do it for the ads if not anything else.