We got a notice from the Tahoe Maritime Museum that they are closed their doors temporarily and selling off a big portion of the collection. This a sobering reminder of the impact of this pandemic, and the slow shrinking size of our community. Like global warming, it all is happening so slowly that you can’t tell until you see parts die.
I have done marketing for countless museums. Been on boards, consulted them. And there is a common thread. They don’t think about the future, I suppose it makes sense, since the very reason for a museum is to preserve the past. Or get confused and start trying to mix it up. And with that insert egos, politics, and poor marketing support and well. Sorry. They are a business after all. And need to consider who they compete with for entertainment.
But! And this is a big Bertha Butt Boogie BUT! ( Hold on… I am still laughing at somehow connecting a museum to Bertha Butt Boogie)
Anyway, where was I? Oh ya… Some get it. Some adapt, shift, and pivot. Just like a smart business. And that is the case of The Antique Boat Museum. They are dancing, the COVID dance, navigating the rough waters of crazy, and I stand in support with a slow clap! Rebecca and Caitlin and the marketing team is AMAZING! The board is supportive and they are doing cool stuff. And guess what? So are you. You are helping, contributing , and best yet, because of creative thinking, can still go boating up on The Thousand Islands in classic style. You need it, the Museum needs it, and so does the entire Thousand Islands area.
If you are interested in joining the party. CLICK HERE AND READ MORE
And The AUCTION CONTINUES! Virtually. Thats starting soon. We will announce that once it starts.
For clarity sake, and because I don’t trust my editorial style. Somehow I am sure I will have pissed someone off someplace. By my butchering of my ignorant opinion. Here is the official Press release from the Tahoe Maritime Museum