You all may recall my obsession with the correct zipper manufacturer for the replacement of the top on Suzy, now Scarlet. If not, you are lucky. If you want to know more I will provide a link at the bottom of the story. Hey its cold out, and sadly this may be the only boating you do today.
Over the past couple days. I have been “reflecting” on what am I doing here, what is our community doing? I guess head twirling. And many of the comments, and calls and emails have been extremely helpful and dead on. We will report on that later. STAY TUNED.
So whats the detail? Whats the big deal of something so small. Two Words. Saved me from a downward spiral of click bait hell. And Brian Robinson saved me. On Instagram BTW.
Which reminded me of another thing. Woody Boater is far more than a website. Woody Boater is a brand that hopefully embodies who we are. It keeps us enjoying the classic boat universe even when we cant go out on our boats, or just be with them.
Research on communication is an interesting thing. If you look into things, its never about what people say. It’s how they say it, and the gestalt about the entire situation presented.
Yesterday, emails, text messages, calls, and DM’s all illustrated that we are all communicating on many different levels. Measuring clicks on the website or comment numbers is just part of it. Take note ACBS and CCABC. We can no longer measure success with clicks on one platform. It’s all of it. Things to measure should be PASSION, CONVERSATION, and CONSTANCY. More on this later. Much later, so don’t worry, my “testing” is over. And Brian, and the TWO WORDS?
STAY TUNED! What? You think I am gonna let that not milk into a weekend story?