Creepy Cool Gator Brochure

Style, creepy or cool?
The design of this brochure is actually very nice. Like really nice. But the style of illustration is just strange since its trying to sell something. This was a brief style back in the day, larger heads and big eyes. I suppose it was all a reaction to the artist Margaret Keane. Sorry some art history brain cells kicked in on this one. Margarets style was human, not just about the eyes, but an insight into the subjects soul.

It was a look
This style was also picked up from artist Sylvia Anderson and Gerry Anderson which this is a style lift. Or maybe she was hired to do this. Which actually would make this not creepy but very cool. Its a fine line I suppose. You may recognice the Thunderbirds series style they produced.

There it is. Creepy and cool
Now back to the brochure. Your art history class is now over. But you at least now know where stuff like this comes from.

Great design

This illustrator was hired for his or her technical drawings.
This is just strange. But the Gator part of it is great, and the art dept and style of Gator screams though the pages.
It’s Creepy Cool. There’s nothing like vintage illustrative art.
Ahh Dora countdown rant..let me put this piece of chrome on at 5am….I left it here 3 weeks ago when I took it off…2 hours latter its woody boater time and coffee…deal with this tonight….
OH yes, big EYES are a thing!
My father sold Gator the shouldered rubber rollers and had me deliver the samples on my bicycle to the factory, in Fort Wayne.
i am always amazed by the dealer rubber stamp on boat brochures. its never straight.
Matt, the vintage art creates the “Gator Lust” term you coined a few years back…
Maybe Troy can find a Gator replacement fender for his trailer while at Dora.
What’s more scary is the “Thunderbirds” hair and eyebrow styles are back… 😉
I worked with a brilliant British television commercial director named Roger Woodburn in the 80’s and 90’s -he did some of the classic Fallon comedy commercials. He had started his career as puppeteer and director on The Thunderbirds. As a result of that experience, he was able to amazing special effects with miniatures.
And, yes, the creepy big eyes and big heads. But sweet looking trailer.
It’s interesting that I now really appreciate the art and graphics in old advertising. I owe that appreciation to you, Matt! I thought I was coming to this site to learn to more appreciate wooden boats, but that was maxed out years ago.
No comments on the creapy bikini bottom on the little boy? That ain’t right.
Curvy road, big cliff, no guard rail…I can hear the wife yelling about his driving from here!
Yes, while wearing those white gloves!
We had a Gator under a fiberglass boat and it had the “Uni-Lever Launch” system that raised the rear pads to make the boat launch easier. A lever was yanked on, cussed at and ultimately broken. It was at the trailer tongue and pulled on a link rod to the rear pad assembly. Dad bought the trailer new and it never worked properly. That yellow color helped as the trailer lights rarely worked as well.
Curly said it best: “….ohhhhhh….a nazagator…yuk yuk yuk”…
John in Va.
The only thing I see that’s really strange is the amount of excitement coming from a family over a boat trailer.
Sold Gator this summer under a 16′ Lyman. Did not have those high end fenders. Still have my Tee Nee with the rounded fenders and tear drop taillights. I love having an interesting trailer when your boat spends most of it’s time on it. Can’t have a boat without.
I like a Super gator, they load and pull great
I have a gator trailer also, equipped with “tilt-bar loading and unloading”. My trailer has same winch stand pictured but no special fenders. Also my trailer is made of round tubing not rectangular. Same yellow color. Boat is late 50’s molded plywood w/ 25 hp outboard.