The Price of Vintage Boat Cushions. My Fault?

$600 worth of cushions.

A week or so ago, I posted a story on spending 300 bucks on a boat cushion. In the comment section, Woody Boater got kinda shot at for causing prices to go up for boat cushions. First, thank you. and your welcome. And sorry. okay thats first second and third.

Sold for $750 at an auction.

Second, or fourth? Really? Does anyone think that WoodyBoater can effect the price of anything? I don’t think so. Yah we try and raise awareness of different things. And boat cushions are art. And cool, maybe folks were just aware of them? There is an old saying in the marketing world. “Nothing kills a bad product faster than good advertising” And man oh man is it true. Ever try wine coolers? Great ads, killed that one fast. I suppose the opposite can be said for simple awareness of amazing products. Just talking about them can create interest. In fact there is a chart about how it works.

Sales funnel – Chris Craft Club is Loyalty for example

Woody Boater is just the Awareness part. The rest is the product, or services part of the sales funnel. And some boat cushions are very cool, and some not. And their prices stay boringly low.

We are a magaphone

The same can be said for boats, our boats are fashion statements. No one needs one… You do need two or more, but not one. They are art. And that is another chart.

The chart

Classic boats are at the top of the hierarchy of needs and thus sold emotionally. Okay, okay, sorry. I got into a babble fest of marketing 101. Does your head hurt. Sorry again, here.. Babe photos. Just look at the babes..

Just a gal and her big johnson

She is sad you are not there. No, Not really.

MA! Put your arm up lake Deloris does?

Leopard suite

She may be blurry, but looks happy

When the posing goes all wrong

Dennis needs to “rethink” his boat babe strategy on his amazing commuter.

I am so confused.

Okay, hopefully that cleared whats left of your brain for reading about pricing and cushions

Almost $1,000 worth of cushion Babes!

20 replies
  1. m-fine
    m-fine says:

    The pricing is a function of supply and demand. Supply is extremely limited, so it only takes a few new people with demand to move the market. So, yes, I do think Woodyboater is able to move prices on things like this if you and just a couple of readers suddenly start collecting.

  2. Jim Staib
    Jim Staib says:

    I seen two at a flea market. A month later he still had them. I should have realized he liked them by the way they were wrapped in clear plastic. $195 and $225 and they were sorta plain. I’m sure they will be at the St. Germain again today.

  3. Patrick L.W.
    Patrick L.W. says:

    Who cares if woody boater is inflating old butt cushions! I just want to go to a boat show! Damnit.

  4. Kristine
    Kristine says:

    Cudos to you for seeing the value in these awesome pieces of art!!! People all too often can’t see it. And I feel sorry for them. I am a maker of handcrafted sea-inspired jewelry and we makers battle the same issue all the time. So I hope you could hear me cheering at my computer as I was reading this!

  5. Bilge Rat
    Bilge Rat says:

    It can be amazing when someone even semi-famous accidentally endorses a product just by using it and having a picture or video of them with it. Even long outdated items.

    Case in point: Jerry Douglas, the highly talented Dobro player had a picture on his 2005 CD of him using a late 1930’s vintage National Lap Steel guitar. Although he used it as a photo prop and may or may not have actually played it on that CD, suddenly it was a highly sought after instrument. Prices soared to over $1000.00 when only a 10 years prior you could find them in pawn shops for maybe $10.00 because no one wanted them anymore. They were a quality instrument in their day and I felt lucky to find a near mint condition one for under $700.00.

    The power of suggestion. Now I’m sure I can sound just like Jerry.

  6. MO Whaler
    MO Whaler says:

    Me thinks tee shirts should still just be $5.00 but with nice boat cushion art they are my way of getting the cushion for a good deal . . Keep em coming . . Thanks

  7. Ross McCausland
    Ross McCausland says:

    In all the flea markets in all of the world, a guy named Matt walked into mine and bought three boat cushions.

    I doubt the Woody Boater Cult effects market prices as much as other drivers.

    Does Sotheby’s sell boating memorabilia?

  8. Matt
    Matt says:

    Mo, you bring up a great point. The Cushion Series of shirts is a way to enjoy the art of the cushion in a waerable canvas. Sea gal will be one. Art is prepped.

  9. John Rothert
    John Rothert says:

    correcting captions:

    “Ma, put your arm up like Deloris and they will get pointy not saggy”….
    just sayin….

    John in Va.

  10. Pete
    Pete says:

    Gosh I guess I will need to go look at the ones hanging on hooks in my shop. It seem like every old boat I purchased had them even though they did not meet safety standards today.

  11. Pete
    Pete says:

    Gosh I guess I will need to go look at the ones hanging on hooks in my shop. It seem like every old boat I purchased had them even though they did not meet safety standards today.

  12. The names were changed to protect.....
    The names were changed to protect..... says:

    WHEENU WHEENU WHEENU…oh crap, the PC cops are here….

    Matt, you should only use the word ‘chunky’ when speaking of incorrectly made salsa, not about some fat broad on a cushion.

    Uh oh.

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